We spent a long weekend in Santa Cruz, and of course, I had my camera with me to capture any interesting neon signs. We weren't disappointed! After realizing that neon beer signs are often customized to fit the area in which they are located, finding this sign, with Santa Cruz's famous roller coaster, was a real prize! The "Welcome to Santa Cruz" in neon was an added plus. Most of the upcoming neons from this trip were somehow related to our activities, but alas, we did not go on the roller coaster, since the boardwalk was closed that evening for a private party.
This huge Cocoanut Grove sign is located at the building that houses the huge game arcade near the Boardwalk, along the beach. The Cocoanut Grove is a banquet and conference center adjacent to the Boardwalk.
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